Retail Store & Showroom

Floorology showroom

Start Your Design Experience!

What You Can Purchase at Floorology

Our showroom features a carefully curated selection of products available for direct purchase, special order, or coordinated delivery and installation.
Floorology flooring samples
Flooring
As Unique As You

Luxury vinyl plank (LVP/LVT)

Hardwood and engineered wood flooring

Carpet and carpet tile

Floorology pet friendly flooring
Pet-Friendly
Flooring & Furniture

Scratch-resistant, waterproof, easy-to-clean

Floorology tile and stone
Tile
& Stone

Porcelain, ceramic, natural stone, mosaic

A Design-Driven Space for Confident Decisions

Floorology’s Retail Store & Showroom is more than a place to browse—it’s a professional design environment where homeowners, contractors, and designers explore materials, understand options, and make confident decisions, including pet-friendly flooring and furniture designed for real life.

Selecting materials for your home can feel overwhelming—especially when products need to perform well in real spaces, not just look good online. Floorology’s showroom is designed to remove that uncertainty by combining curated products with expert guidance, so decisions are informed, intentional, and built to last.

What You Can Purchase at Floorology

Our showroom features a carefully curated selection of products available for direct purchase, special order, or coordinated delivery and installation.

Flooring

Clients can shop and purchase:

  • Luxury vinyl plank (LVP/LVT)

  • Hardwood and engineered wood flooring

  • Carpet and carpet tile

  • Carpet cushion/pad options selected for comfort, durability, and performance

  • Waterproof and performance flooring

  • Underlayment, trim, and transition materials

Our team helps explain how flooring and cushion choices affect comfort, acoustics, wear, and manufacturer warranty requirements.

Pet-Friendly Flooring & Furniture

We offer a wide range of pet-friendly solutions designed to stand up to real life—including muddy paws, accidents, scratches, and high traffic.

Our designers help clients compare:

  • Scratch-resistant flooring options

  • Waterproof and easy-clean surfaces

  • Flooring that balances durability with comfort

  • Pet-friendly furniture, fabrics, and finishes

  • Products that perform well for pets and people

Pet-friendly does not mean sacrificing style.

Tile & Stone

We offer a wide range of tile and related materials, including:

  • Porcelain and ceramic tile

  • Natural stone

  • Mosaic tile

  • Large-format and specialty tile

  • Tile trims, edging, and profiles

  • Waterproofing and setting systems (when applicable)

Tile selections are guided by real-world installation knowledge—especially important for bathrooms, showers, kitchens, and other high-use areas.

Cabinets, Countertops & Surfaces

Available through our showroom:

  • Bathroom and kitchen cabinetry

  • Countertops (quartz, porcelain, natural stone, and other surfaces)

  • Shower wall systems and coordinated surface materials

  • Backsplash and accent surfaces

Selections can be purchased independently or coordinated as part of a remodel or new construction project.

Plumbing Fixtures, Hardware & Accessories

Clients can explore and purchase:

  • Bathroom and kitchen sinks

  • Faucets and shower fixtures

  • Shower systems and accessories

  • Cabinet hardware

  • Bathroom accessories and functional hardware

Our designers help ensure finishes, proportions, and functions work together cohesively.

Lighting

Our showroom includes lighting options such as:

  • Vanity lighting

  • Decorative and accent lighting

  • Task lighting

  • Coordinated lighting solutions to complement finishes and layouts

Lighting is selected with scale, placement, and function in mind—not just appearance.

Furniture, Décor & Interior Finishes

We also offer:

  • Furniture pieces

  • Area rugs

  • Wallpaper

  • Home décor and finishing accents

These items help clients visualize complete, cohesive spaces and add personality beyond hard finishes.

Gifts & Retail Items

Floorology’s showroom includes a curated selection of:

  • Home and design-inspired gifts

  • Seasonal décor

  • Thoughtful retail items

Perfect for housewarmings, client gifts, or finishing touches.

Tools, Setting Materials & Trade Products

We stock and sell:

  • Tile and flooring tools

  • Setting materials

  • Installation accessories

  • Specialty products are often unavailable at big-box stores

Available to homeowners, contractors, and trade professionals.

Flexible Ways to Work With Floorology

Every homeowner’s needs are different. At Floorology, we offer flexible solutions depending on how involved you want us to be.

Clients may choose to:

  • Purchase products only

  • Purchase products with delivery coordination

  • Purchase products with coordinated installation

  • Work with us as part of a full Design + Build or Remodel project

Our team will help you understand which option makes the most sense for your goals, timeline, and budget—so you’re never paying for services you don’t need or managing details you didn’t expect.

More Than a Store—A Design Resource

Unlike traditional retail environments, Floorology’s showroom is supported by professional interior designers with specialized expertise in flooring, tile, kitchens, bathrooms, and interior finishes.

Our designers help clients understand:

  • How materials work together in real spaces

  • Where products are best—and not best—used

  • Durability, maintenance, and long-term performance

  • How selections translate from showroom to finished installation

Expertise That Extends Beyond the Showroom

Floorology’s in-house team brings more than 50 years of combined experience in design and construction, informing every recommendation made in the showroom.

Selections are guided not just by appearance, but by real-world performance and installation considerations—helping prevent costly mistakes and surprises later.

Working With a Builder, Remodeler, or Designer?

Already working with a builder, remodeler, or designer? You can still work with Floorology.

Many clients visit our showroom to select and specify products while collaborating with another professional. We regularly coordinate materials and specifications to ensure selections are appropriate and perform as intended.

Walk-Ins vs. Appointments

Walk-ins are welcome for browsing and retail purchases.
For design guidance, product coordination, or project planning, we recommend appointments so our designers can dedicate focused time to your project.

What This Means for Homeowners

For homeowners, Floorology’s Retail Store & Showroom provides:

  • Clear understanding of what’s available for purchase

  • Pet-friendly flooring and furniture options

  • Professional guidance without pressure

  • Flexible purchasing and coordination options

  • Designers who understand real-world installation

What Our Retail Clients Say

“A beautiful gem of a store. So lucky to have found it. We updated our kitchen and I knew I wanted a backsplash. They have such a nice selection, it was hard for me to find just one that would work. Their designers were so helpful and listened to my needs. Everything went so smoothly. The installer is fantastic. So precise. We absolutely love this remodel, but the huge center is the backsplash. Cannot recommend them enough.”
— Susan Balliet


Visit the Floorology Retail Store & Showroom

If you want expert guidance, curated materials, and a design-forward approach to interiors

Call today to schedule a FREE design consultation

We’re Here to Help

Contact us for a FREE, no-obligation in-home measurement or design consultation and receive a $200 Floorology Gift Certificate!

Testimonials

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The team at Floorology have true dedication toward their craft. Kelly played a giant role in the design process, throwing awesome options at me for the design. My home was built in 1936. I wanted new but something that would respect the age of my home. She made it easy and a joy. Kindness, honesty, & pure professionalism.

Tanya S.
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The owners and people that work at Floorology were all wonderful people to work with. You can tell they are caring people. Our house needed a major update! I knew nothing about picking design of tile, flooring or countertops that would work together. Kelly and the designers were right there helping me through the process and made it easy and not overwhelming.

Krista W.
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I “Highly” recommend Floorology for All your flowering and bathroom needs they did a fantastic job. Such a beautiful shower. Beautiful tile from floor to ceiling. Above and beyond my expectations! As far as I am concerned, they are the Best. In the state! Thank you Floorology for an incredible and amazing shower. My brother who is in a wheelchair will love it 😍!!!

Donna K.
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Working with the Floorology team was flawless from start to finish. From design and product selection to installation, the process was professional, enjoyable, and stress-free and the results exceeded expectations. I highly recommend Floorology and look forward to working with them again.”

Lynn S.
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Walking into their showroom feels like visiting good friends, and working with Floorology has truly been a joy. Instead of being overwhelming, it was so much fun! They made our home more beautiful than we imagined, and I couldn’t recommend them more highly!

Cathy O.
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We had an amazing experience with Floorology! Their tile work on our fireplace and bathroom exceeded expectations—the craftsmanship, detail, and professionalism were outstanding. We couldn’t be happier and highly recommend them!

Nicole F.

A beautiful gem of a store. So lucky to have found it. Their designers were so helpful and listened to my needs. Everything went so smoothly. We absolutely love this remodel ... Cannot recommend them enough.

Susan B.
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4.6
Rating
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4.9
Rating
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4.7
Rating

Contact Details

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Address
10209 Market St, Suite B
Rothschild, WI 54474
Get Directions
Hours

Mon-Thu: 10:00am - 5:00pm
Fri: 10:00am - 3:00pm
Sat: By Appointment Only
Showroom Summer Closures - July 4th -5th & September 2nd

© 2026 Floorology Five-Star Interiors. All Rights Reserved

Floorology Five-Star Interiors™ offers start-to-finish professional design services leveraging innovative 3D architectural design software, project management, quality products, and superior installation services.